James Topalov - Managing Director
A brief history
In 2022, Apto Digital was founded by James Topalov — a digital marketing professional turned business owner.
James holds a double degree in Business and International Business, with a double major in Marketing and Management. Prior to launching Apto, he worked at a local digital marketing agency where he honed his skills in digital strategy, ad campaign creation, and optimisation. He then went on to specialise in digital analytics for one of the largest companies in Australia.
With over nine years of experience in digital marketing, James has managed and executed extremely successful Google, Meta, and SEO campaigns.
In recognition of his work, James was awarded the Rotary Pride of Workmanship Award in 2021 — an honour given to individuals who demonstrate exceptional work ethic, dedication, and skill in their profession.
Apto Digital
Since launching in 2022, we've experienced rapid growth—working with clients across 30+ service-based industries.
Along the way, we've seen the challenges business owners face first-hand. From DIY marketing horror stories, to being burned by so-called "expert" agencies, we understand what you’ve been through.
At Apto, we believe marketing should be accessible, transparent, and results-driven. When you work with us, you're not just getting a service provider—you’re gaining a dedicated partner focused on driving your business forward. Together, we’ll navigate the complexities of the market to ensure your business not only thrives but leads in its industry.