Turnaround Tuition
Turnaround Tuition provides mobile tutoring services on the Gold Coast for both primary and high-school students.
They focus on improving student confidence and attitudes toward learning through personalised mentoring.
- Industry
- Education
- Timeframe
- First month with Apto
- Headline result
- 27 leads generated
What they needed
After rapid growth fuelled by word-of-mouth and referrals, Turnaround Tuition reached a plateau in client acquisition. They needed a reliable way to keep generating enquiries and to support the launch of a new school holiday program.
Reaching parents actively searching for tutoring
To help them break through this barrier and achieve sustainable growth, we implemented a strategic Google Ads campaign tailored to their goals. The approach used in-depth keyword analysis, precise audience segmentation, and conversion-focused creative, making their tutoring offerings visible to parents actively seeking educational support.
The numbers that matter
First month with Apto
- Leads generated
- 27
- Conversion rate
- 22.32%
- Cost per lead
- $24.06
Leads generated
Conversion rate
Cost per lead
Within a month of working together, the campaign delivered more than 20 mobile tutoring bookings at around $24 per booking, strong returns given each booking can generate many times that in value. The results came from strategic Google Ads: keyword research, audience targeting, and optimised ad creative that connected Turnaround Tuition with parents actively searching for tutoring.
Ready to generate consistent customers?
Book a free, no-obligation 20-minute consultation. Fill out the form and we'll be in touch within one business day to talk through your business and how we can help.
- Phone
- 0421 445 965