Case Study: Overtime Mobile Servicing
Overtime Mobile Servicing is a trusted local mechanic on the Gold Coast, owned and operated by Carey Gerrard.
With a strong focus on quality workmanship and customer satisfaction, they have built a solid reputation over the years, becoming a go-to name for reliable automotive services in the Gold Coast region.
The Problem
After growing rapidly through word-of-mouth and referrals, Overtime Mobile Servicing opened its first mechanic workshop. To continue expanding, they needed a more reliable way to generate consistent enquiries beyond word-of-mouth.
The Solution
To help them grow, we built a custom landing page designed to convert visitors into leads and launched a targeted Google Ads campaign focused on generating calls and quote requests. By refining ad targeting and optimising for high-intent searches, we ensured they reached the right customers, driving a steady flow of enquiries to their business.
1st Month with Apto
The results
Without fancy digital jargon, here’s the run-down. In the first month of working with Overtime Mobile Servicing, our campaign generated 30 enquiries, delivering a steady stream of new business and helping them grow beyond word-of-mouth referrals.
Each enquiry cost just $18, and with a booking rate of over 70%, the investment quickly turned into real revenue for the business. This is a great example of how a well-executed Google Ads campaign can deliver a strong return, turning a steady flow of enquiries into valuable customers.
Ready to generate consistent customers?
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